Video production with Generative AI for the Smile Makers ad by Offcorss. We developed the complete casting of characters, starting with Sofía, a girl who spreads contagious joy to her peers and everyone at her school. Additionally, we designed the world where the story takes place, a universe full of color and energy, aimed at inspiring children's imagination. Thanks to AI, we were able to bring to life everything that happens in the video to communicate that joy is something you wear with Offcorss.